In app interaction preliminary prototype

The Listening Room is a proposed app and in person experience that works to change the way we interact with music and the people who create it.

Our listening rooms and in-app experiences focus on reimagining the relationship between musicians, our listeners and the history of music. We take our visitors on a trip through the music making process while giving artists the chance to share how they make their music. Our target audience is millennials.

Problem: It’s estimated that 16.2 million adults in the United States, or 6.7 percent of American adults, have had at least one major depressive episode in a given year. This includes, seasonal depression, postpartum depression and psychotic depression. Different forms of depression can result in insomnia, fatigue, weight fluctuation and can be a result of anxiety.

Proposed Solution: “Depression is a highly prevalent mood disorder that is characterised by persistent low mood, diminished interest, and loss of pleasure. Music therapy may be helpful in modulating moods and emotions.” — Reviewing the Effectiveness of Music Interventions in Treating Depression (2017). Current streaming services focus on quantity rather than emotion. How can we create a space that helps millennials connect to the music that can help them cope?

Style Guide

Implementation

 

Why are we here?

Music plays an important role in the life of our user. Millennials have grown up with greater access to music than any generation before. Our product combines music and socializing with an opportunity to learn about the history and development of music.

What do we value the most?

We value the authenticity and creativity in the music making and listening process as well as musics capacity to heal.

What makes us different?

We differ from industry competitors through our focus on quality over quantity and our hypersensitivity to the need of our consumers and our deep understanding of the music industry.

What do we do?

We connect our members with history and information about the music that they love. Our product functions in both a digital capacity as well as in a physical space.

How do we do it?

Physical— Our listening rooms are our priority and will be focused on providing a space for artists, writers and producers to come in and speak about their process and projects while interacting with the listeners who come in.

Digital— Our digital experience focuses on enhancing daily listening for our members. While listening to a song listeners will be presented with information about the history of song, the writing and producing process as well recommendations for other music. The app focuses on brining content to our listeners whenever and wherever they need.

Process and Ideation